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The energy transition will not be driven by individual technologies alone. Especially in industrial zones, real progress happens when electricity, heat, infrastructure and planning are considered together — across property boundaries, stakeholders and time horizons. This is where sector coupling moves from concept to practice.
At Green Energy Venture, we work on exactly these kinds of integrated challenges. One example is PlusEnergie Burgholz, an initiative that explores how a large industrial zone can gradually evolve towards an energy-positive, resilient system.
The project is publicly presented here:
👉 https://plusenergieburgholz.ch/
Thinking beyond single projects
Industrial areas are often developed incrementally: a photovoltaic system here, a heating solution there, grid upgrades added when constraints arise. While each measure may make sense on its own, the overall system often remains fragmented.
In Burgholz, the starting point was different. Instead of asking which technology should be built next, the focus was on understanding the system as a whole:
- How do energy demand and generation interact across the site?
- Where does flexibility actually create value?
- Which combinations of electricity, heat and storage make sense over time?
This shift in perspective — from assets to system logic — is at the core of sector coupling.
From complexity to clarity
Working with municipalities, landowners and companies inevitably means navigating different interests, timelines and constraints. A key part of our work was therefore not only analytical, but also structural and communicative: creating a shared understanding of possibilities, limitations and priorities.
Alongside the technical and strategic work, we also designed and implemented the project website, translating complex energy-system thinking into an accessible narrative. Making system logic understandable is essential if projects are to gain acceptance and momentum beyond expert circles.
Why projects like this matter
PlusEnergie Burgholz is not about a single “flagship installation”. It is about creating a framework that allows coordinated decisions over time — reducing emissions, strengthening energy security and improving long-term cost stability for companies in the area.
For us, this project reflects a broader reality of the energy transition:
it is as much about planning, coordination and communication as it is about technology.
Sector coupling only works when these elements come together.
